“In leading a team of people, the focus is on efficiency and productivity. In leading a team of creative people, the focus is on exploration and discovery.”—Richard Florida
STEVE JOBS
Nothing is more powerful than a well-oiled team of creatives working together to achieve a common goal. Even seemingly impossible visions can come to life with all hands on deck. The largest roadblock your creative team will face in their success is highly dependent on the quality of you, their leader.
When it comes to great leaders, Steve Jobs immediately springs to mind. Steve Jobs is the founder of Apple, the world’s first trillion-dollar company. Forged in the image of its founder, many of Apple’s most recognized consumer technology products are a direct result of Steve’s radical creative leadership style. Even years after he passed in 2011, his ideologies continue to echo through Apple’s culture and innovations.
What set Steve Jobs apart from other leaders was the type of people he was capable of leadin…


